About

Arcas Group Inc. is an integrated research, branding, marketing and advertising firm with operations in Regina and Calgary.

Positioned as one of the integrated marketing leaders in western Canada, Arcas helps brands grow by providing ideas that are appropriate for a brand’s business objectives.

Since inception in 1994, Arcas Group Inc. has grown to include 55 full-time and forty part-time research, marketing 
and advertising professionals currently.

Founded in 1994, the Arcas Group’s roots originated in the direct marketing/direct mail sector. Led by President & CEO, Rakesh Kapila, the firm’s strengths in data management, database analysis and strategic execution of integrated mail/phone marketing programs soon made the Arcas Group a supplier of choice for companies & organizations right across Canada. Known as Arcas Direct Marketing today, the direct mail division continues to deliver successful marketing solutions based on knowledge created from data analysis and quantitative research.

In 2008, Arcas Group acquired Checkmate Strategic Planning Inc. to provide a full range of both qualitative and quantitative research services for their clients as a full service research company (with 94 CATI seats between Saskatoon and Regina as well as focus group facilities available in Saskatoon).

Arcas Advertising was formed in December, 2008. The division is spear-headed by 20-year Saskatchewan and western Canadian advertising strategist, Mike Woroniak. His most prior post was as Vice-President, Creative, Brown Comunications Group.